NFL Women's Apparel
Most women would only wear their bulky NFL jerseys to games or to bed. But the NFL had a new line of killer, made-for-women fashions. So we showed them how to represent their favorite teams outside of the stadiums, in a way that is far from sleepy.
Sales were through the roof, exceeding expectations and creating a strong, new voice for females fans.
- Role Creative Director/Writer
- For NFL
- Type TV
- Director Henry Alex Rubin